February 21, 2022

Creative Optimization

The Importance of Campaign Creatives Too often, unfortunately, creative services isn’t at the forefront of media buyer’s and media planner’s minds. It should be! In mobile […]
February 21, 2022

Real-Time Bidding (RTB)

What You Need to Know In the world of programmatic advertising, knowledge of Real-Time Bidding (RTB) is a must. RTB is an integral component of programmatic […]